OpenX cookie matching pixel (w/1.0/sd)

OpenX cookie matching pixel (w/1.0/sd) (openx/w-1-0-sd)

operated by: OpenX Poland sp. z o.o. (get company information on datarequests.org, go to tracker entry in the Exodus database)

Endpoint URLs

These are URLs or regexes of endpoints the tracker sends data to. We use these to determine which adapter to apply to a request. Some trackers use the same endpoint for several formats. In this case we use additional logic to match the adapter to the request, refer to the code for more information.
  • /^https:\/\/.+\.openx\.net\/w\/1\.0\/sd$/

Decoding steps

Every tracking library has its own way of transmitting tracking data, often even several. They are regularly pretty convoluted, nested encoding schemes. Because of that, the adapter needs to decode the request information into a consistent format. We try to keep keys and paths intact, but the structure results from our decoding. All steps used in the decoding for this adapter are documented here.
  1. Parse the query string in the request path as a query string. Store that in the result for the query string.
  2. Get the property at JSONPath $ in the request headers. Store that in the result for the request headers.
  3. Get the cookie $. Store that in the result for the cookies.
1res.query = parseQueryString(query)
2res.header = header.$
3res.cookie = cookie.$

Observed data transmissions

This is data that we observed being transmitted by this tracker. Not every request contains all of this data. The context of the data describes where we found the data in the request, the path describes the location of the data in the decoded request. The examples are a selection of observed values.
PropertyContextPathExamples of observed values
Consent statequerygdpr_consent Tracker documentation on this propertyCQFZtsAQFZtsAAKA1AENBIFsAP_gAEPgAB5QKdNV_G__bWlr8X73aftkeY1P9_h77sQxBhfJE-4FzLvW_JwXx2ExNA36tqIKmRIAu3bBIQNlGJDUTVCgaogVryDMaE2coTNKJ6BkiFMRM2dYCF5vm4tj-QKY5vr991dx2B-t7dr83dzyz4VHn3a5_2a0WJCdA5-tDfv9bROb-9IOd_x8v4v8_F_rE2_eT1l_tWvp7D9-cts7_XW89_fff_9Ln_-uB_-_3wU1AJMNCogDLIkJCDQMIIEAKgrCAigQAAAAkDRAQAmDAp2BgEusJEAIAUAAwQAgABRkACAAASABCIAIACgQAAQCBQABgAQDAQAMDAAGACwEAgABAdAxTAggUCwASMyIhTAhCASCAlsqEEgCBBXCEIs8CiAREwUAAAJABWAAICwWBxJICViQQJcQbQAAEACAQQAFCKTswBBAGbLUXiybRlaYFo-YLntMAyQAAAAA.YAAAAAAAAAAA
CQFZcHAQFZcHAAfYuBDEBIFsAP_gAEPgAAigIstR_G9dbWFDOXp3YPtkeIUX19hp5kQAAhaBE6AFyDOAcIQG02AyIEyoJCACABAAoDZBIQAMGAhAAECAQIgRADDoYACEAAAKIABEABMRAUAAAAoKAAAAEAAIhEBxIhAAmArgQFpmQMBAQIAAAgABgAAAAIABAoMABAEIABAAAAAAwQAAAAAAAIAAAAACCGYAJhoVEABQAhIQSBhBAgBEFYQAUAAAAAEgQIAAEgQAGAEAlFgIgBACAAAAAAAAKAgAQAACAAIQABAAECAAAAQKAAAAAAACAAAQAAQAQAAAAAICgAAAAAAAAAAQCAAAIAIQAAQAkBAAEAAAAIAAAAAAACAAAAAAAAACAAAAAAAAIAAAAAAAACAA
CQFdAoAQFdAoAAOACBDEBIFoAP_gAEPgACiQKZNB9G7WTXFneXp2YPskOYUX0VBJ4MAwBgCBAcABzBIUIBwGVmAzJEyIICACGAIAIGJBIABtGAhAQEAAYIAFAABIAEkAIBAAIGAAACAAAABACAAAAAAAAAAQgEAXMBQgmAZEBFoIQUhAhgAgAQAAAAAEAIgBCgQAEAAAQAAICAAIACgAAgAAAAAAAAAEAFAIEQAAAAECAotkfQAAAAAAAAAAAAAAAAABBTIAEg1KiAIsCQkIBAwggQAiCgIAKBAAAAAQIAAACYIChAGASowEQAgBAAAAAAAABAQAIAAAIAEIAAgACBAAAAABAAEABAIAAAQAAAAAAAAAAAAAAAAAAAAAAAAAxACEEAAIAIIACCgAAAAEAAAAAAAAABEAAQAAAAAAAAAAAAABEAAAAAAAAAAAAAAAAAABAAAAAAAAAEAIgsAAAAAAAAAAAAAAAAAAIAA
CQFcvDAQFcvDAAfVYBDEBIFsAP_AAEPAAAYgI5gR5CZMTWFBcXh3QMskeQQX0cARYkAAAgCBAaABABIAcIQAkmESIAyAIAACAQAAIBYBAAAACABAAEAAQIAAABDgAAAEgAAKIABEABEQAkIAAAgKAAAAAAAIAAARIAQAkADAAYLmREAAgIAgAAAAAAAAAIABAhMAAAAIAAACAAIAAAAAAAAAAAAAAAACAQAAgeOACAIERAAUBASEEAQQQIABBQABFAAAAAAIEAAAAAEABgBAAQYQIAAAAAAAABAAAgAAEAAAAAAEAAQABAgAAAECAAAAAAAAgAAEAAEAAAAAAACAoAAAAAAAAAAAAgBACAAEAAAAJAQAAAACAAAAAAAAAAgAAAAAAAAAgAA
CQFZtsAQFZtsAEsACBDEBIFoAP_gAEPgAAYgJspB7C7FbSFCwX5zaLsAMAxHRsABQoQAAASBAmABQAKQIAQCgkAQFASgBAACAAAAICZBIQIECAAACUAAQIAAAAAEAAAAAAAIIAAAgAEAAAAIAAAKAIAAEAAIAAAAEAAAmAiAAIIACAAAhAAAAAAAAAAAAAAAAgCAAAAAAAAAAAAAAAAAAQAAAAAAAAACAAAAAAAAAAAAAAAAAAAAAgiykHsLsVtIULIeFNguwAwDFdGwAFChAAABIECYAFAApAgBAKSQBAEQKAAAAAAAAAgJEEgAAgACAAIQAFAgAAAAAQAAAAAAAggAACAAQAAAAAAAAoAgAAQAAgAAAAQAACJCMAAggAIAAAAAAAgAAAAAAAAAAACAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAIAA.b4AAAAAAAAA
Unique device IDcookiei Tracker documentation on this propertyc84a439a-d3a7-4083-b2f8-160694335711|1727195078
75a0a749-5c98-4a53-bd94-c13d9633454e|1726860902
6a77d6e9-80c0-48cd-94a8-d06cb09e5435|1727082246
94f8c79e-e3d9-4b1c-a14f-d9440d6f9e57|1727034794
9cc9627b-36d1-4bed-816b-59157125afc1|1727082894
Refererheaderrefererhttps://googleads.g.doubleclick.net/xbbe/pixel?d=COvQGhCB8yUY2IbULDAB&v=APEucNWCykVZwdcqvZ2r4pRzG8c03fqPLBH9nQ42nIz59mXpAI4_5ZRLcY5QFkFNPSH73EYz3M2ha7Tv495T7oxa_QyzV9Elirs6jJH2RWe2fCchIpKiyP3Lr--VGsKFqwToOzB5pUm-cbjMjfts89zryG4sTDX4vh9F7kKmqEb9zJhvuxjddnE
https://googleads.g.doubleclick.net/xbbe/pixel?d=COmB9wIQusfS_QEYsobIvgEwAQ&v=APEucNVxCfegDoK3OoNqfqhto45dyLyCZAxWqkMEL4pp8GBy0elqOZ97efQwJxkC2AECHF2hwx9Qru30xibqE7a4Bv4P3Pe9lEiDMBJXwc_pDV91ZMcHUdtyJdkbic_fRg7D0GAIblEJPbnXUTEGWE56i0m0l40BI6infx8VH4bVe-AZH7JI2vU
https://googleads.g.doubleclick.net/
https://ads.pubmatic.com/
https://u.openx.net/
headerRefererhttps://googleads.g.doubleclick.net/xbbe/pixel?d=COvQGhCB8yUY2IbULDAB&v=APEucNWCykVZwdcqvZ2r4pRzG8c03fqPLBH9nQ42nIz59mXpAI4_5ZRLcY5QFkFNPSH73EYz3M2ha7Tv495T7oxa_QyzV9Elirs6jJH2RWe2fCchIpKiyP3Lr--VGsKFqwToOzB5pUm-cbjMjfts89zryG4sTDX4vh9F7kKmqEb9zJhvuxjddnE
https://googleads.g.doubleclick.net/xbbe/pixel?d=COmB9wIQusfS_QEYsobIvgEwAQ&v=APEucNVxCfegDoK3OoNqfqhto45dyLyCZAxWqkMEL4pp8GBy0elqOZ97efQwJxkC2AECHF2hwx9Qru30xibqE7a4Bv4P3Pe9lEiDMBJXwc_pDV91ZMcHUdtyJdkbic_fRg7D0GAIblEJPbnXUTEGWE56i0m0l40BI6infx8VH4bVe-AZH7JI2vU
https://googleads.g.doubleclick.net/
https://ads.pubmatic.com/
https://u.openx.net/
User agentheaderuser-agent Tracker documentation on this propertyMozilla/5.0 (Linux; Android 11; sdk_gphone_x86_64_arm64 Build/RSR1.201013.001; wv) AppleWebKit/537.36 (KHTML, like Gecko) Version/4.0 Chrome/83.0.4103.106 Mobile Safari/537.36 (Mobile; afma-sdk-a-v201004999.201004000.1)
Mozilla/5.0 (Linux; Android 11; sdk_gphone_x86_64_arm64 Build/RSR1.201211.001.A1; wv) AppleWebKit/537.36 (KHTML, like Gecko) Version/4.0 Chrome/83.0.4103.106 Mobile Safari/537.36 (Mobile; afma-sdk-a-v212104000.212104000.0)
Mozilla/5.0 (Linux; Android 13; sdk_gphone_x86_64 Build/TE1A.220922.025; wv) AppleWebKit/537.36 (KHTML, like Gecko) Version/4.0 Chrome/103.0.5060.71 Mobile Safari/537.36 (Mobile; afma-sdk-a-v224400999.223104000.1)
Mozilla/5.0 (X11; Linux x86_64) AppleWebKit/537.36 (KHTML, like Gecko) HeadlessChrome/129.0.6668.29 Safari/537.36
headerUser-Agent Tracker documentation on this propertyMozilla/5.0 (Linux; Android 11; sdk_gphone_x86_64_arm64 Build/RSR1.201013.001; wv) AppleWebKit/537.36 (KHTML, like Gecko) Version/4.0 Chrome/83.0.4103.106 Mobile Safari/537.36 (Mobile; afma-sdk-a-v201004999.201004000.1)
Mozilla/5.0 (Linux; Android 11; sdk_gphone_x86_64_arm64 Build/RSR1.201211.001.A1; wv) AppleWebKit/537.36 (KHTML, like Gecko) Version/4.0 Chrome/83.0.4103.106 Mobile Safari/537.36 (Mobile; afma-sdk-a-v212104000.212104000.0)
Mozilla/5.0 (Linux; Android 13; sdk_gphone_x86_64 Build/TE1A.220922.025; wv) AppleWebKit/537.36 (KHTML, like Gecko) Version/4.0 Chrome/103.0.5060.71 Mobile Safari/537.36 (Mobile; afma-sdk-a-v224400999.223104000.1)
Mozilla/5.0 (X11; Linux x86_64) AppleWebKit/537.36 (KHTML, like Gecko) HeadlessChrome/129.0.6668.29 Safari/537.36
headersec-ch-ua Tracker documentation on this property"HeadlessChrome";v="129", "Not=A?Brand";v="8", "Chromium";v="129"
Unique user IDqueryval Tracker documentation on this propertyCAESEG6LBJfCvzL7AYrRPzsAZJU
CAESEKD5b6P08lulaZgCA8-aNPI
CAESENz_2nsI54r_TJH7YtLwrkw
CE06C4F5-2EA9-4AD9-94C3-1C99E3040057
81DA053A-33B9-487E-B20F-5AB9A87E7CED
queryttd_puid Tracker documentation on this property1be67cc3-7a20-7f74-e82e-deeef01464ec
39018072-73d6-755d-de3f-c83d269f7238
6fe67fde-5a71-74e0-f774-ec618244a52d
3198ee03-dc3c-7bcc-cfb8-2afd75f01ad0
0c3061a3-6afc-746b-ecc7-69b576ad6bb9
References